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      <image:title>Articles - Dear Pressure… - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Articles - Why Norway’s Youth Sports Model is a Game-Changer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Articles - Why Norway’s Youth Sports Model is a Game-Changer - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>We can’t talk about focus without talking about the BNIE matrix. Broad and Narrow refer to the width of our focus, while Internal and External refer to the direction. This framework, which comes from The Theory of Attentional and Interpersonal Style (Nideffer, 1976) is really important to understanding how our focus works, where it goes, and how we can develop it to help us learn and perform.  Athletes switch between these styles constantly. A basketball player needs narrow focus when taking a free-throw but a broad focus when reading the defense. A baseball player may have specific physical cues that they repeat as they step up to the plate (body loose, drive forward) and then switch to a narrow external focus as they zone in on the ball after it’s pitched. What does it look like in your sport? What things might an athlete focus on in each zone of the matrix?</image:caption>
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